A constant stream of government information is emerging. This could change after negotiation, although there are outlines on taking goods to the EU after Brexit.
Whether or not a deal is done before 31st December 2020, ATA carnets should be available for temporary exports. They cover many items people take on business trips but can not be used for merchandise you wish to sell.
The probability is that import duty and VAT will need to be paid on any merchandising items, in advance of travelling. An additional up front cost and one which may eat into profits.
A variety of professions could be affected, with touring performers and musicians high on the list. A group of people who are a significant asset in spreading British culture and increasing demand from overseas.
A Flourishing Sector
The UK music sector alone adds around £5 billion to the economy, with performers in other disciplines increasing this. Whilst a good share of income comes from a small, well known number of people, they had to start smaller.
Thousands of performers who tour week on week to earn a living rely on merchandising to survive. The profits from T-shirts, photocards and other items matter and they are a way of building a following.
Our government can hardly doubt the value of merchandising, as on the Conservative party website. You can have a “Got Brexit Done” print for only £75, rather more than many bands would charge to promote their industry.
A sector where lesser known names help those internationally known. They keep British culture in people’s minds, our creative sector may be the envy of the world but consciousness plays a part in this continuing.
Along with the prime need for UK performers to travel as freely as possible and make a living, the same in the other direction deserves thought.
Non EU performers have often raised issues on the visa procedure for the UK. Longer visits for EU artists could become a problem, along with their own merchandising, which can be important to them.
Part of the UK’s appeal comes from internationalism, rather than being a cultural prison. Having talented and creative thinkers, or artists visit our shores is a factor in showcasing the UK.
Reducing, rather than increasing admin helps with this in both directions. As will maintaining EU aligned copyright law, data protection laws, indemnity, or other insurance cover and recognition of status.
We can not yet say what will be in place, the amount of, or value of merchandising items could make a difference to admin levels and costs. Whatever is decided, the likelihood is that anyone touring will need to make changes and should plan for this.
If our team can help with advice, or provide an ATA carnet for any goods which will return to the UK, by all means get in touch.